Product & Customer Marketing Specialist

Job Description

📍London, United Kingdom | Remote UK

Type: Full-time

Why Join:

  •  Strong culture: 93% approval rating, eNPS 27
  •  Remote-first with flexible working options
  •  Career growth via tailored “Sherpa plans”
  •  Private medical insurance and mental health support
  •  Family care packages and competitive pension schemes
  •  Home office stipend and welcome swag
  •  Paid volunteer days, birthday day off, and regular socials
  •  The Product & Customer Marketing Specialist will drive both product marketing (~80%) and customer marketing (~20%). You’ll manage go-to-market execution, product launches, and sales enablement, while also driving adoption, engagement, and upsell across the existing customer base.

Responsibilities:

  • Go-to-Market Execution:
  •  Manage end-to-end GTM for a portfolio of products
  •  Track post-launch performance and reporting
  •  Create sales collateral: training slides, one-pagers, and explainer materials
  •  Maintain product release timelines and identify impacted customers
    Sales Enablement:
  •  Run monthly enablement training with accessible decks/recordings
  •  Provide collateral to assist sales teams in pitching new products/features
    Market & Competitor Research:
  •  Stay updated on industry news and PPC trends
  •  Support thought leadership, case study production, and in-app product announcements
  •  Assist broader marketing team with content, strategy, and website initiatives

Tools You’ll Use:

  • Adthena products, Google Suite, Gemini, Figma, Notion, Google Ads, Storylane, Pendo

Who They’re Looking For:

  •  PPC domain expertise, preferably from an agency background
  • Product marketing experience or willingness to learn
  •  Collaborative, cross-functional working style
  •  Excellent written, visual, and storytelling communication skills
  •  Attention to detail and technical accuracy
  •  Growth mindset and proactive self-learning
  •  Experience in fast-paced, iterative environments preferred
  •  Curiosity for AI, PPC, and marketing technology trends

Bonus Points: Familiarity with Figma, Notion, Google Ads, Storylane, and Pendo

Apply Here:

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Company Name
Adthena